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Recent Posts
Testing, from the 19th Century???
The Simple Beauty of Social Media: Optimization Approach #4
Omniture to Acquire Offermatica
Behavioral Targeting - Who owns the Customer?
Leaning Back with LookBack from TimeWarner
The Magic of Behavioral Targeting - Optimization Approach #3
iPhone Safari Crashes, a lot - What Should Apple Do
iPhone - Or Why Your Days May Be Numbered
Andreeson on Hiring
Koral, Salesforce, and a Video you should watch
Categories
A/B & Multivariate Testing
Behavioral Targeting
Case Studies
Industry Trends
Landing Page Optimization
Merchandising
Targeted Content
Test Design & Theory
Testing Tips
Archives
October 2007
September 2007
August 2007
July 2007
June 2007
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April 2007
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